An assistant that knows your brand,and shows where each answer comes from.
Not a generic chatbot: an assistant that reads your industry, competitors, voice and what people say about you. Ask a question, get an answer with its source, and jump to the right screen from priority cards.
What an AI marketing assistant does, and how it differs from a generic chatbot
A generic chatbot does not know your brand, so you explain who you are every time. The brand assistant reads your brand details and recent data before it answers.
| Information | Where it comes from | What it is used for |
|---|---|---|
| Brand name and industry | Brand settings | Industry-appropriate tone and advice |
| Competitors | The competitor list in mention tracking | Comments that compare you with rivals |
| Brand voice | Tone settings and your past approvals and rejections | Copy that sounds like your brand |
| Mention summary | Sentiment split, reputation score and sources for the chosen period | Reading the situation |
| Recent mentions | 10 records in quick mode, 25 in deep mode | Answers with sources |
What the answer is based on: sources and the no-guessing rule
Language models tend to fill gaps with guesses. The US National Institute of Standards and Technology lists this as a distinct risk in its generative AI risk profile. That is why the assistant runs on strict rules.
- No number, name or event that is not in the data; if there is no data, it says so.
- A sentence based on a specific mention shows that mention as its source.
- With no data, it does not invent advice either; it asks you to turn on mention tracking first.
- Unmeasured reach or estimated ad value never enters the answer.
How to use the assistant
- 1Pick a period
7, 30 or 90 days; one platform if you like.
- 2Ask
Choose a starter question or write your own.
- 3See the source
Each claim shows the mention it is based on.
- 4Get priorities
Action questions come back with priority cards.
- 5Go to the screen
A card takes you to content, ads or reputation.
| Topic | Example questions |
|---|---|
| Performance | Which post did best this week? Why did engagement drop? Which platform works best? |
| Market and reputation | What changed at competitors? Are negative comments rising? Where does the reputation score stand? |
| Action | What should I focus on this week? Which ad should I pause? Which post should I reuse? |
Insights it raises without being asked
The strip at the top shows changes worth knowing before you ask anything. An insight that cannot be calculated is left out; if the strip is empty, the screen hides it.
- Mention volume rose or fell clearly against the previous period.
- Negative mentions passed 20% of the total.
- A competitor leads share of voice by more than 10 points.
- Most mentions come from a single source.
- Ad return changed clearly between two periods.
Mention data is collected on the reputation management screen. If you would rather we run that tracking for you, see our online reputation management service.
Question allowance and deep analysis
Figures come from the plan limits, the same source as the pricing page. Up to 10 questions can be asked per hour.
- Quick mode reads the last 10 mentions.
- Deep mode reads the last 25 mentions.
- Cortex mode is available on the Enterprise plan.
- Compare every plan on the pricing page.
Data, language and limits
Mentions can contain personal data, such as the author's name. Turkey's data protection authority sets out what to watch for in its recommendations on AI and personal data.
| Topic | Today |
|---|---|
| Answer language | Turkish |
| Answer length | Up to 200 words |
| Rate limit | 10 questions per hour |
| Sources | Shown on sentences based on a mention |
| Provider name | Never mentioned in answers |
If you want an assistant that talks to your customers, the right tool is the WhatsApp AI assistant; the brand assistant works for your team.
Frequently asked questions
What is an AI marketing assistant?
Software that answers marketing questions in plain language. AgentFabrica's brand assistant does it with your own data: your name, industry, competitors, voice and what people say about you.
Does the assistant show where an answer comes from?
Yes. A sentence based on a specific mention shows that mention as its source. The screen also counts which data sources are connected.
What does it say when there is no data?
It says there is not enough data and does not invent advice. If mention tracking is off, it asks you to turn it on first.
How many questions can I ask?
It depends on the plan: Starter 150, Pro 250, Enterprise 1500 questions a month. There is also a limit of 10 questions per hour.
What is the difference between quick and deep mode?
Quick mode reads the last 10 mentions and deep mode the last 25, so deep mode gives a broader picture.
Can the assistant pause my ads by itself?
No. A priority card takes you to the ad screen, where you make the call.
What language does it answer in?
Answers are written in Turkish today.
How is it different from the WhatsApp assistant?
The WhatsApp assistant answers your customers. The brand assistant answers you and your team using your brand's data.
Sources
The official documentation behind the technical points on this page:
- [1]NIST AI 600-1: Generative AI Profile
Defines the risk of language models confidently producing false content.
- [2]KVKK: Recommendations on personal data in AI
Principles for processing personal data with AI in Turkey.
Related pages
- Reputation managementThe screen that collects the mentions the assistant reads.
- Online reputation management serviceWe run mention tracking for you.
- WhatsApp AI assistantThe assistant that answers your customers.
- PricingQuestion allowance and other plan limits.
- Brand AgentThe Brand Agent starts from a goal: followers, engagement, sales, awareness, community or a product launch.
Work with an assistant that knows your brand.
Use the brand assistant on a paid plan. The full panel is free with no time limit: brand, accounts, reports. Allowance: 10 captions a month, 2 images a month, 1 videos a month, 1 brand, 1 user.