Copy, images, video and voice,built on your brand's knowledge.
Write a topic and get content from several angles, drawing on your brand knowledge base, with three copy variants and an image if you want one. Engines are chosen for you, and nothing is published without your approval.
Rather hand the job over? In our Content Production service we run this tool for you; scope and monthly price are published.
Content creation servicesHow content creation works in the panel
Content production turns what your brand wants to say into posts, images and video. In the panel it happens not in one chat box but on screens that each focus on a single job.
| Screen | What it creates | When |
|---|---|---|
| Production factory | A batch of content from one topic, with different angles | Preparing a week's or month's content at once |
| Copy studio | Hook, body, call to action and hashtags per platform | Writing the copy for a single post |
| Repurpose | Several formats from one source | Splitting a blog post or video into posts |
| Scene multiplier | Controlled visual variations of one idea | Producing image options for an ad |
| Voice | Voice-over from Turkish text | When a video or announcement needs audio |
A content batch from a single topic
- 1Write the topic
A campaign, product or weekly theme; pick platforms and quantity.
- 2Knowledge base read
Relevant passages are found in your brand documents.
- 3Angles planned
Each item gets a different hook, angle and call to action.
- 4Copy and image
Each item comes with three copy variants, plus an image if you want one.
- 5Sent for approval
The batch goes to the approval queue; publishing waits for you.
- Each batch has a cost ceiling; if it is reached, the batch returns flagged as partial.
- The screen shows how ready your brand is: description, audience, tone, products and document count.
- Missing brand details lower output quality, and the screen names what is missing.
- Schedule approved content in the content calendar.
Quality levels and production allowance by plan
Image generation has three quality levels: Standard is fast for everyday posts, High is for campaigns and Professional is for major launches. Which levels you can use depends on your plan.
| Plan | Copy | Images | Stories | Video | Quality levels |
|---|---|---|---|---|---|
| Free | 10 | 2 | 0 | 1 | Standard |
| Starter | 170 | 12 | 10 | 1 | Standard, High, Professional |
| Pro | 300 | 20 | 20 | 3 | Standard, High, Professional |
| Enterprise | 1,800 | 100 | 100 | 15 | Standard, High, Professional |
Figures come from the plan limits, the same source as the pricing page.
How production learns your brand, and how approval works
Every approval decision is a signal. An approved post is kept as an example of how the brand talks; rejection reasons and revision notes are stored as notes. The caption generator reads phrases to avoid from that memory.
Auto-approval is off by default; turning it on is your choice, and every automatic decision is logged with its reason. Ad content that spends money is exempt from auto-approval. See post approval for the approval screen.
| Decision | Written to memory | Effect on the next round |
|---|---|---|
| Approve | The post's type, platform and copy as an example | Similar tone and patterns are preferred |
| Reject with a reason | The reason as a note | The same mistake is not repeated |
| Revision | The revision note | Flagged phrases and approaches are avoided |
| Reject without a reason | Nothing | No reason, nothing to learn |
Checking the copy: rules, not a score
The copy studio splits every variant into parts: hook, body, call to action and hashtags. Next to it sits a check score; it shows whether the copy follows your brand rules, not how much people will like it.
- Choose platform, goal, length and number of variants before generating.
- The side column shows your brand voice and why this approach was chosen.
- Anything that cannot be measured is named rather than counted as zero.
- Send the copy you like to the calendar, image generation or the approval queue.
Use the tool yourself, or hand the work over
| Criterion | Create it yourself in the panel | Content creation service |
|---|---|---|
| Who decides | You | We suggest, you approve |
| Time | You handle production and approval | We run planning, production and delivery |
| Best when | Someone on your team owns content | Nobody has time for content |
If you want to hand it over, see our content creation service. For video there is the AI video generator, and for product images the product photo screen.
Frequently asked questions
What is content production?
Turning what your brand wants to say into posts, images, video and voice. In the panel it is done on screens that each focus on one job.
What information does the AI use?
Your brand description, audience, tone of voice, products and the documents in your knowledge base. Relevant passages are found before generation.
Can I choose which engine is used?
The engine is chosen automatically by content type and quality level. You choose what to create and the quality.
How much content is produced at once?
In the production factory you set the topic and quantity. Each item comes with three copy variants and the batch lands in the approval queue.
What does the score next to the copy mean?
Whether the copy follows your brand rules. It is not a performance or engagement forecast.
How much can I produce on my plan?
Copy, image, Story and video allowances depend on the plan; the figures in the table on this page come from the same source as the pricing page.
Does Google penalise AI content?
Google looks at the value of content, not how it was made. Mass pages that add no value to users count as spam.
Can I create voice-overs?
Yes. The voice screen turns Turkish text into a voice-over.
Won't the output sound like AI wrote it?
Production knows your products, audience and tone, and learns phrases to avoid from your approvals and rejections. Every post still passes a person's approval before going live.
Can content publish without approval?
Not by default. Auto-approval is off; if you turn it on, each automatic decision is logged with its reason. Ad content is exempt from auto-approval.
Which languages does it write in?
It produces Turkish and English content, and the panel runs in both languages.
Sources
The official documentation behind the technical points on this page:
- [1]Google Search Central: Generative AI content guidance
How Google treats AI-generated content.
- [2]Google Search Central: Creating helpful, reliable content
The criteria that make content valuable.
Related pages
- Content creation serviceWe run planning, production and delivery for you.
- AI video generatorShort videos from a description or product URL.
- Content calendarSchedule approved content.
- Brand agentThe brand information production relies on.
- GEO AuditThe GEO audit takes your domain, runs 53 checks across 6 categories and returns a readiness score from 0 to 100.
- Content ApprovalContent approval gathers the social posts, ads and product records produced in the panel into one list, called the Approval Centre, before anything is applied.
- Quick BriefQuick Brief asks for five fields: what you are promoting, who it is for, what the viewer should do, where and how it runs, and an optional note.
Write the topic, get a content batch to approve.
Use content production on a paid plan. The full panel is free with no time limit: brand, accounts, reports. Allowance: 10 captions a month, 2 images a month, 1 videos a month, 1 brand, 1 user.