When you don't knowwhere to start.
Six product ideas a day from a pool our team curates by hand. Not a live market scan, a starting list with reasons. Push the ones you like to your Shopify store as drafts.
Rather hand the job over? In our E-commerce Operations service we run this tool for you; scope and monthly price are published.
Ecommerce management servicesA daily shortlist of winning products to start from
A seller who has not chosen what to sell is usually stuck on too many options. This screen gives you a short list with reasons attached: 6 product ideas a day, each with a few lines on why it made the list.
Ideas are picked by date from a fixed pool the team maintains. However often you open the screen on a given day, you see the same 6 products; because the pool is limited, a product can come back on another day.
What each product card shows
| Field | What it shows | How to read it |
|---|---|---|
| Opportunity score | A team score out of 100 | Use it to rank the day's picks against each other, not as a sales forecast |
| Suggested price | The team's suggested selling price, in Turkish lira | Recalculate with your own cost and shipping |
| Estimated margin | The team's estimated profit rate | Recalculate once you have a supplier quote |
| Demand, competition, trend | Labels such as high, medium, low | A direction, not a measurement of your own market |
| Why it was picked | Up to 4 reasons | Check whether the reasons fit your audience |
The summary tiles at the top are counted from the day's picks: how many were picked and how many carry a low competition, high margin or early trend label. The daily market signals section stays hidden until a measured source is connected; ad interest and search figures on the cards are editorial estimates, not measurements.
How to validate an idea before you sell it
A product on the list is not a decision on its own. A trending product can rise and fade quickly; a product with steady demand sells slower but more evenly. Test each idea in this order, using your own numbers at every step.
- 1Check search interest in Google Trends. Its values are not absolute search counts; they are relative interest scaled from 0 to 100.
- 2Get the product price and shipping time from a supplier, then recalculate the margin with your own figures.
- 3Look at the price band the product sells for on marketplaces and how many sellers offer it.
- 4Use the “Analyze in the pipeline” button on the card to open the product analysis screen and search for the product there.
- 5If the numbers hold, find the product on a marketplace, add it to your watchlist and follow its price over a few measurement runs.
Adding a product you like to your store as a draft
- 1Open the list
See the day's 6 ideas and the summary tiles.
- 2Read the reasons
Check why it was picked and its labels.
- 3Analyse
Open the product analysis screen and test the product there.
- 4Push a draft
Send the product to your Shopify store as a draft.
- 5Edit and publish
Fix price, images and copy in Shopify, then set it active.
The draft carries the product name, suggested price, category and the reasons as its description; the compare-at price is set to 1.4 times the suggested price. The product opens in Shopify with draft status and stays off your storefront until you make it active. The ideas have no real product images, so the draft goes without one; no placeholder image is sent, and you add the product image in Shopify.
The “Start watching” flag versus the product watchlist
The “Start watching” button on a card is a quick bookmark. It is stored only in your browser: it does not show on another device, it does not measure prices and it is not copied to the product watchlist.
| Topic | Today's Winners flag | Product watchlist |
|---|---|---|
| Where it is stored | In your browser | In your account, tied to your brand |
| Price and demand tracking | None | Recorded on every measurement run |
| Threshold alerts | None | Price, demand, score and margin thresholds |
| Where products come from | The team's curated list | Marketplace products you found in product hunting |
To really follow a product's price over time, find it with winning product hunting and add it to the product watchlist.
Who it suits, and who it does not
- New sellers who have not decided what to sell and want a place to start.
- Existing stores looking for ideas before adding a new category.
- If you want to choose products on live sales data, this list is not enough on its own; market intelligence and product hunting cover that.
Frequently asked questions
How is the Today's Winners list put together?
Each day, 6 ideas are picked from a pool the team curates by hand, weighing opportunity, estimated margin, demand, competition and creative potential. It is not a live market scan.
How often does the list change?
The pick depends on the date: the list refreshes every day and stays fixed within the day. Because the pool is limited, a product can reappear on a different day.
Does this list tell me what winning products to sell?
It gives you a starting point, not a final answer. An idea becomes a decision once it holds up against your own cost, shipping time, marketplace commission and audience.
How is it different from winning product hunting?
Product hunting searches marketplaces with filters and lets you add what you find to the watchlist. Today's Winners is a short list picked by the team, with reasons.
How do I add a product to my store?
The “After the analysis: add a draft to my store” button on the card sends the product to your connected Shopify store as a draft. You edit price, images and copy, then publish it yourself.
Can I push to stores other than Shopify?
Not today. Drafts only work with a Shopify account connected to your brand.
Can I export the list?
Yes. “Download report” saves the day's list as a CSV file with product, category, opportunity score, price, margin, demand, competition and trend columns.
Sources
The official documentation behind the technical points on this page:
- [1]Google Trends Help: FAQ about Trends data
Trends values are relative interest scaled from 0 to 100, not absolute counts.
- [2]Shopify Help: Product details page
What the Draft, Active and Archived product statuses mean.
- [3]Shopify Blog: Trending products to sell
How sellers look for trending products and check demand before listing them.
Related pages
No ideas, no sales.
See today's winners on a paid plan. The full panel is free with no time limit: brand, accounts, reports. Allowance: 10 captions a month, 2 images a month, 1 videos a month, 1 brand, 1 user.