Facebook Page management:posts, replies, ad rules.
Schedule text, image, video and multi-image posts to your Page and reply to messages and comments from the panel. You can also set spend and ROAS threshold rules on Meta ad campaigns.
Rather hand the job over? In our Social Media Management service we run this tool for you; scope and monthly price are published.
Social media management agencyWhat AgentFabrica does on Facebook today
| Task | Status | Note |
|---|---|---|
| Page post | Yes | Text, single image, video, multi-image |
| Scheduling | Yes | From the calendar, free plan included |
| Message and comment replies | Yes | From the inbox |
| Post metrics | Yes | For posts published from the panel |
| Ad rules | Yes | Threshold rules on Meta campaigns |
| Group posts | No | Publishing goes to the Page feed |
Statuses were read from the product's Facebook publisher, inbox and ad rule engine (2 October 2026).
For copy, caption generation suggests an informative body of up to 5,000 characters and 3 hashtags for Facebook. For Instagram, see the Instagram management page.
How a Page post leaves the panel
- 1Connect the Page
Connect your Facebook Page from the Integrations screen.
- 2Make the content
Copy, images or video are generated or uploaded in the panel.
- 3Approve
The post waits on the publishing approval screen.
- 4Schedule
At the calendar time it goes to the Page feed.
- 5Measure and reply
Engagement is read back and comments land in the inbox.
The check before posting happens on the publishing approval screen and scheduling on the content calendar.
Page access: full control, partial access, task access
Meta now describes the old admin, editor and moderator roles as two kinds of access. Facebook access comes with full or partial control. Someone with task access manages the Page from tools such as Meta Business Suite and Ads Manager but cannot switch into the Page on Facebook.
| Access | What it allows |
|---|---|
| Facebook access, full control | Manages the whole Page and other people's access |
| Facebook access, partial | Management limited to chosen tasks |
| Task access | Manages through Business Suite and Ads Manager; cannot switch into the Page on Facebook |
Source: Facebook Help Center, About Page access.
Meta's own limits
- Meta Business Suite schedules posts 20 minutes to 29 days ahead; the API gives the window as 10 minutes to 30 days.
- Reels run 3 to 90 seconds; a reel published as a Page story cannot exceed 60 seconds.
- The API allows at most 30 Reels in a rolling 24-hour window.
- Business Suite's Active times suggestion comes from the last 7 days of follower activity.
Who it fits and who it does not
- Local businesses that want Page posts, message replies and ad rules in one panel.
- Teams that want Facebook and Instagram on the same calendar and in the same inbox.
- Not a fit today if you need to post to Facebook groups.
The Starter plan is $99 a month. To have our team run the Page, see the social media management service.
Frequently asked questions
Which post types go to a Facebook Page?
Text, single image, video and multi-image. Posts are published to the Page feed.
Can it post to Facebook groups?
No, the panel publishes to the Page feed; group posting is not available today.
Can I reply to messages and comments from the panel?
Yes. Facebook Page and Instagram messages and comments are listed by priority in the inbox and answered from the panel.
What can it do with Facebook ads?
Meta campaigns get rules on spend, CPC, CTR, ROAS, CPA or frequency thresholds; a rule pauses, resumes, raises or lowers budget, or only notifies.
Why another panel when Meta Business Suite exists?
Business Suite plans Facebook and Instagram. AgentFabrica puts TikTok, LinkedIn and YouTube on the same calendar and generates the content in the panel.
How far ahead can a post be scheduled?
Meta's scheduling window does not apply to the panel calendar; the post is published from the panel when its time comes. In Business Suite the window is 20 minutes to 29 days.
Sources
The official documentation behind the technical points on this page:
- [1]Meta developer docs: Pages API, posts
The 10-minute to 30-day window for scheduled posts through the API.
- [2]Meta developer docs: Reels publishing
Reels length and the 30 Reels per 24 hours limit.
- [3]Facebook Help: About Page access
Facebook access versus task access.
- [4]Meta Business Help: Scheduling best practices
What the Business Suite planner covers.
Related pages
- Meta ads management serviceLet our team build and run your Facebook and Instagram ads.
- Instagram managementInstagram posts, messages and metrics.
- Social media management serviceLet our team run your Page and other accounts.
- Threads managementThreads cannot be connected today; its rules and today's route.
Run your Facebook Page from one calendar.
The full panel is free with no time limit: brand, accounts, reports. Allowance: 10 captions a month, 2 images a month, 1 videos a month, 1 brand, 1 user. Image generation, the calendar and scheduled publishing open on paid plans.